Brave New World - Edition 9

11 Dec 2021 | 5 Mins Read
By: Eastern Fin Research Team
#Brave New World
Petcare Industry: A Long –Tail Trend
  • ~67% of US households have at least 1 pet, marking the highest level of pet ownership on record. In fact, pets have become staple in many U.S. households to the point that 1 in 10 pet owners are actually delaying having children to focus on their pets.(Source: ArmStrongEconomics.com)
  • The average owner spends $1,380 annually per dog and $908 per cat. That amount could quickly spike if a pet falls ill or has special needs. Grooming, training, premium foods, advanced healthcare, insurance policies and boarding costs would also push this number higher for middle and upper-income owners. (Source: ArmStrongEconomics.com)
  • According to Euromonitor International, pet-care market has grown by over 66% in the last decade, while the global economy has expanded by just 43%.
  • Internet searches related to pet adoption for both cats and dogs increased by 250% over the first year of the pandemic.
  • Factors like stay at home, higher disposable income & nuclear families are driving adoption of pets & thereby the Petcare market.

There are ETFs listed in US focused on Pet care – PAWZ available for investment by Indian resident investors.


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